Delivering addressable mirrored messages for our clients
via TV set-top-boxes
+ to Listeners
Music subscribers living in-home
+ across Digital
Listener's digital sphere
Delivery of video, audio and digital ads
Measurement of the "mirrored campaign"
We make it easy for CMOs and Agency Planners to design-build-deliver and measure addressable multi-media campaigns.
As CMO, you want to reach dog owners who own their home and live in Texas, Michigan and Iowa. You hire us to plan, buy and deliver your TV commercial inside targeted cable homes and mirror that message to those same residents listening on Pandora and living digitally. We run the campaign and provide you the final reporting on sales-lift and other attributions.
You decide if you want our services a la carte or end-to-end. We provide flexibility. Use us where you need us.
By discovering your marketing goals such as targets, KPIs and measurement plans, we begin designing your addressable reach into homes, to listeners and across digital.
Using the known rules of the media companies and over 25 other factors, we build your plan by pulling counts and costs from the connected TV, audio and digital providers.
We'll execute your plan by negotiating rates from your direction and place the media buy directly with all of the purchased addressable providers.
We traffic and manage delivery of your TV, Audio and digital advertisements seamessly across all channels.
We collect from all of the addressable media providers their post campaign reporting and deliver an aggregate report.
Our analysts work with you to interpret your multi-channel attribution report against your KPIs for future improvement.
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